The tough part is deciding what your brand should promise and how to explain your organisation`s actions in the light of those promises.

Rob Shimmin has spent nearly two decades building and protecting some of the world`s biggest brands. His view? Without doubt, great spokespeople armed with powerful content are a brand`s biggest asset in good times and bad.

Rob divides his time between senior strategic counsel, media training and crisis preparation. `Brand Cavalry` broadens the model, bringing a network of senior independent consultants and other services to hand in times of crisis.

Brand Buiding
Creating stronger brand-building spokespeople by focusing on what to say rather than merely how to say it.
Brand Protection
A process designed to improve your brand`s resilience should it come under attack. Brand Cavalry is there as additional resource when it is under attack.

Our clients include:

CEMEX


CISCO Systems


Dell EMEA


DuPont


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