Message Development
Rob will work with your marketing and PR teams to fully understand the core attributes of the brand and the environment in which it is operating.
He'll then prepare for and lead a half or one-day interaction with senior members of your communications and (if available) management team.
The process will validate existing messages as well as developing new positions for the company against external threats or opportunities. These then play into communications training, making spokespeople stronger and supportive of the brand.
Clients:
click to read the article
Rob Shimmin
